Irish bookmaker Paddy Power (big fans of publicity stunts) announced at the weekend that they will begin paying out to those who have bet upon an Obama victory ? even though the vote hasn't actually happened yet.
The company has taken out this advertisement in Ireland's newspaper of record to announce the move:
The Journal reports that the ad, which appeared in the Irish Times, has caused a number of complaints and will be investigated by the Advertising Standards Authority of Ireland.
It also adds that Paddy Power has already paid out ?650,000 ($830,000) to those who bet on Obama winning reelection.
Source: http://www.businessinsider.com/paddy-power-obama-ad-2012-11
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